Brandon Semenuk - NWD 10

Here's a choice video teaser of Brandon Semenuks segment in New World Disorder 10

“Race Across the Sky” Leadville Race Documentary

Race Across the Sky – Leadville Trail 100, featuring Lance Armstrong, Dave Wiens and other elite and amateur cyclist, hits the streets this Thursday, October 22.

Learn more at www.raceacrossthesky.com

Check out the trailer!

NYCMTB is sponsoring a viewing at the Union Square 14 theater in Manhattan.  SRAM athlete Rebecca Rusch will emcee the event, and host an athlete Q&A.  The first theater has sold out, so they’ve added a second theater and tickets are again available, so get them quick!

HB Crib - RV Style

Here's a peek behind the curtain and a tour of HB's RV.

HB Cribs - RV style from Dirt Tales on Vimeo.

New SRAM lounge at Ray's MTB

It's a new season at Ray's Indoor Mountain Bike Park, so time for a new SRAM lounge. Check out the zone...

New SRAM Lounge at Ray's MTB from Dirt Tales on Vimeo.

Ray's MTB is only open during the colder season.  While most people are out enjoying the summer weather, the Ray's crew is hard at work adding to the park and changing things up.  This weekend, Ray's MTB opens the doors for the start of their season.  Even if you've been there before, you should make the trip and check it out.

SRAM and RockShox sponsor Ray's MTB in Cleveland, Ohio.

the one and only Roc

The last event of the season and the most busiest one is the Roc d´Azur Festival.

It is here at the Cote d`Azur in southern France with nice temperatures and sunshine.

Here some inpressions from the weekend.


12.000 riders and here are two of them

Dirt Jump action in front of our truck and Amir in the air

the best spot for our Gaetan this is different than road cycling

and here our view from the breakfast table at our appartment

this is really a Bike Festival  and there has been much more action like tandem races .....

 BMX racing...BMX.freestyle...tradeshow...pumptrack action....

see you next year at the SRAM truck and at the Roc

SRAM visits Western Spirit

SRAM visits Western Spirit from Dirt Tales on Vimeo.

SRAM recently spent some time out in Moab, and the crew at Western Spirit kindly hosted us.

Interbike 2009 Images

Check out the images from our booth at the 2009 Interbike Tradeshow.

Palmer is Powered by SRAM.

Sam is Powered by SRAM.

Sam Hill World Cup overall champion is powered by SRAM